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Programmatic advertising and real-time bidding are closely linked terms, but they are not the same. Programmatic advertising is a much larger concept and it covers Real-Time Bidding. In other words, real-time bidding is one of...
Looking for the right way to advertise your product or service? Not sure what type of ads will work for you? Then you are in the right place. Our guide will navigate you through the...
DSP is quite a new word in advertising, but it’s a word that’s rapidly gaining visibility. The popularity of programmatic advertising is on the rise and shows no signs of slowing down in the foreseeable...